Junior Search Engine Optimization (SEO) Specialist - Fresher

About the job:

We at STRATA DIGITAL GEEKS are hiring a deeply analytical, tool-savvy SEO strategist with demonstrated expertise in Ahrefs, SEMrush, SE Ranking, and BrightLocal. The ideal candidate can independently perform deep competitive analysis, extract actionable insights, and build customized white-hat link-building strategies for local and national clients. This is not just an outreach role it's a high-level strategist and operator who can plan, audit, monitor, and improve our clients' backlink and local SEO footprint.

Key responsibilities:

A. Ahrefs:

1. Use Site Explorer to conduct in-depth backlink audits and assess link quality
2. Track domain rating (DR), URL rating (UR), and referring domains growth
3. Run Link Intersect to discover competitors' common backlink sources
4. Explore top pages and best-by links to find link-worthy content
5. Segment backlinks by dofollow/nofollow, platform type, and topical relevance
6. Export and clean raw link data for reporting and strategy documentation

B. SEMrush:

1. Leverage backlink analytics to analyze competitor domains
2. Use backlink gap tool to identify link opportunities
3. Conduct toxic link audits using backlink audit tool
4. Analyze anchor text distribution and backlink type diversity
5. Monitor keyword positions and connect them to linkable content assets
6. Use SEO content template and topic research to support link content planning

C. BrightLocal:

1. Perform citation tracking and audit NAP consistency
2. Monitor local search grid for Google Maps pack visibility by region
3. Track and report on Google Business Profile (GBP) performance
4. Manage citation builder campaigns and ensure timely completions
5. Export and present client-friendly white-label local SEO reports

D. SE ranking:

1. Use backlink monitor to track new/lost backlinks
2. Track keyword positions locally and nationally (desktop/mobile/maps)
3. Run Website Audit to identify technical SEO issues affecting links
4. Use competitive research tool to analyze keyword and backlink overlap
5. Organize link targets using keyword manager and tag mapping

E. Strategic & operational responsibilities:

1. Build tailored link-building strategies per client profile: local, national, niche
2. Identify guest post, niche directory, editorial, and resource link opportunities
3. Create anchor text plans and distribute link velocity sensibly
4. Coordinate with outreach/content teams and monitor live placements
5. Maintain internal documentation of link outreach and acquisition

F. Reporting & collaboration:

1. Create and deliver monthly backlink reports
2. Interpret tool data to justify decisions and inform next steps
3. Use Sheets/Notion/Airtable to manage workflows and link campaigns

What you'll get:

1. Flexible working hours after 6 months from the role started
2. Competitive pay + performance-based growth opportunities
3. Access to premium tools and a growing digital SEO agency environment
4. Collaborative team with a focus on clean, white-hat execution

Who can apply:

Only those candidates can apply who:

1. are from Pune only

Salary:

₹ 2,00,000 - 3,00,000 /year

Experience:

No experience required

Deadline:

2026-09-17 23:59:59

Other perks:

Informal dress code, 5 days a week

Skills required:

Google Analytics, Digital Marketing and Search Engine Optimization (SEO)

Other Requirements:

1. Required skills & experience:
2. 1.  0 to 1 years of hands-on SEO experience with a strong background in backlink strategy
3. 2. Deep expertise in Ahrefs, SEMrush, SE Ranking, and BrightLocal
4. 3. Fluent in link metrics: DR, UR, TF, CF, spam score, link velocity, anchor diversity
5. 4. Familiarity with Google’s quality guidelines and link penalty recovery
6. 5. Strong communication, spreadsheet, and reporting skills
7. 6. Bonus: Experience with BuzzStream, Pitchbox, Hunter.io, Snov.io

About Company:

STRATA DIGITAL GEEKS is a dynamic and innovative digital marketing company dedicated to helping businesses thrive in the digital landscape. We specialize in SEO, social media marketing, content creation, and much more, ensuring our clients achieve exceptional online growth.